Digital Turbine's Focus on Brand Spend, OEM Relationships Offers Exposure to Growing In-App Market, RBC Says

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Reuters, October 5 – Stifel has raised its year-end target for the S&P 500 .SPX benchmark index from 7,800 to 7,900, citing expectations of stronger corporate earnings and gains driven by AI spending, despite a worsening macroeconomic environment. Key details include: In a report released on Sunday, the brokerage said robust government spending and AI investments are propelling profit growth. However, it also noted that strong economic activity is keeping interest rates elevated for a longer period. The revised target is 1.9% higher than the index’s current level. Despite rising energy costs, persistent inflation, high bond yields, and cooling enthusiasm for AI, U.S. equities remain resilient. The brokerage stated that sticky inflation is once again dominating market movements, strong economic data is putting pressure on stocks, and the safe-haven appeal of bonds has diminished. “Capital expenditures and operating leverage in the tech sector continue to drive margin expansion in the S&P 500,” the report said. Stifel's forecast is slightly below the consensus among brokerages, many of which predict the S&P 500 will close at 8,000 points or higher by the end of 2026 (link), with the bull market extending into next year. (For ease of non-English speakers, Reuters provides automated translations of its reports into several other languages. Since automated translations may contain errors or lack required context, Reuters does not guarantee the accuracy of the automated translation and provides it solely for readers’ convenience. Reuters will not be liable for any damage or loss arising from the use of the automated translation feature.)