US Stock Market Movement | Apple (AAPL.US) rises nearly 2% against the trend as Wall Street is optimistic about a new growth cycle

According to Jinse Finance APP, on Thursday, Apple (AAPL.US) opened with a nearly 2% gain against the market trend, now trading at $320.66. In terms of news, in the early hours of Thursday, Apple held its autumn product launch event themed “A New Chapter, Shine Bright.” This was the first autumn event since the new CEO John Ternus took office. During the event, Apple unveiled the highly anticipated foldable phone iPhone Duo, iPhone 18 Pro/Pro Max, Apple Watch Series 12/Ultra 4, and AirPods 5.

In response, Goldman Sachs and JPMorgan subsequently released research reports, stating that the overall event met expectations and both maintained bullish ratings on Apple. In addition, both investment banks believe that Apple adopted a sophisticated pricing and promotional strategy to balance “maintaining sales volume” and “preserving profit margins,” which will drive continued strong demand for devices.