Brand Engagement Network unit Cataneo opens New York headquarters to drive US expansion
Reuters2026/09/09 16:49- Brand Engagement Network expanded Cataneo’s U.S. footprint with a new headquarters on Madison Avenue in New York City.
- Move targets faster rollout of an AI-enabled MYDAS media platform across U.S. broadcasters, media groups, rights holders, ad agencies.
- Deployment in the U.S. market is already underway following the June 30 acquisition of Cataneo.
- Cataneo also named Don Durand as chief sales officer to support the U.S. expansion.
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